Over five hundred MSPs took over Nashville June 23–25 for FLOW 2026, the third annual automation conference at the Renaissance Nashville Hotel, steps from the heart of Nashville culture. Three days of sessions, peer conversations, major product announcements, and late nights on Broadway. This event has sold out every year. This year was no different. If you were there, you already know. If you weren’t, here’s what you missed. 

Aharon announces the next generation of Rewst 

The market is splitting in two. The MSPs moving at AI speed, scaling without adding headcount and demonstrating real value to clients, and the ones still fighting the same fires manually. Every tool in the space forces a choice: go narrow and hit a ceiling, go broad and spend months getting started. Either way, automation stays invisible to the client, and someone’s still doing something by hand that nobody should be doing by hand. 

That’s the suck. Rewst built the next generation of its platform to unsuck it. 

Automation engineers won’t build everything themselves. They’ll direct the systems that do. Describe what you need in plain English. An AI agent builds a complete workflow on a canvas your whole team can see, edit, and approve before anything runs. Deploy before you’ve had to hire for it. Essential MSP integrations managed for you: no manual setup, no months of configuration. The person who understands the problem is now the one who can solve it. 

Early access is now open. It is free but limited. Priority goes to customers with defined use cases. Apply for access here.

Hear what attendees had to say about the announcement

"It's been taking literally months and months of analysts sitting with people, analyzing, trying, and automating, writing customized code. To see a new platform that can make it in the afternoon — it's just mind-blowing."

— David Chernitzky, CEO, Armor Cyber Security

"It's going to enable the entire team to build their own automations. We're no longer reliant on someone being a technical expert. It's going to empower the entire organization to find new automations for clients and ourselves."— Nick Ursem, Service Delivery Manager, Business Knowledge Systems

"I foresee a lot more people at my company being enabled to generate their own workflows or automations to use and reuse and share amongst the company. Hopefully elevating our service [desk] team so that now they're not inundated with certain level one tasks."

— Adam Kassoff, Atlassian Expert, Techvera

More main stage sessions 

Gary Pica, TruMethods Founder and CCO, Kaseya, pushed back on treating automation as a support-team initiative. Build the culture inside your MSP first, across all functions. Get strategic about customer goals, start with the basics, find the patterns, and review pricing and margins every quarter. Sell automation to customers after you’ve lived it internally. 

Ola Witukiewicz, Director of Community Engagement, Pax8, put a question on the table every MSP leader should be sitting with: AI is already reshaping how clients operate. MSPs who are in that conversation now become the strategic advisor. The window to lead it is open. 

Josh Linkner, Serial Entrepreneur, New York Times bestselling author, and jazz musician, Mudita Venture Partners, drew a straight line between jazz and running an MSP. In jazz, you learn the fundamentals, and then you improvise. Experimentation is a leadership discipline, and the MSPs playing the biggest sets are treating wrong notes as part of the process.  

Peter Pendlebury, Chief Automation and AI Officer, Air IT Group, made the case for a better scorecard. Time saved is easy to measure and easy to dismiss. His Automation Scorecard goes deeper: self-service rate (self-service customers are measurably more loyal), development vs. support time for the automation team, and endpoints per engineer. The KPIs that hold up in front of leadership, clients, and investors. If you can’t articulate the value beyond hours, you’re leaving the argument on the table. 

Sessions, pre-days, and more: coming to YouTube 

FLOW ran three pre-days and a full slate of breakout sessions across strategy, technical, and use case tracks. Recordings are coming to our YouTube channel. Follow us there and on LinkedIn so you don’t miss them.

The 2026 Automation & AI Awards 

The best work in the Rewst Community, recognized live at FLOW. Winners were selected on measurable business impact, creative builds, and technical depth. 

Congratulations to our 2026 winners:

Customer of the Year – North America (Enterprise): Convergence Networks

Customer of the Year – North America (Growth): Bezalu

Customer of the Year – EMEA: Focus Group

Customer of the Year – APAC: IT Partners

Automation & AI Excellence: Air IT Group

Business Impact Excellence: IT Solutions

Customer Experience Excellence: Fusion4IT

Community Champion: Daniel Dunkijacobsnolten, Intelligent Technical Solutions

Automation Builder of the Year: RJ Madsen, Net Friends, Inc.

The Rewst Community shows up 

One thing we hear every year is how much this Community values being in the same room: MSPs comparing notes, swapping stories, and genuinely appreciating being around people working through the same problems. Nashville made it easy. Between the energy of the city, the live music spilling onto Broadway, and a venue right in the middle of it all, there was no shortage of places to keep the conversation going. 

This year, that happened over cold ones too. The MSP Pub Crawl and Community Block Party at Dierks Bentley’s Whiskey Row kept the conversations going well past the last session. We’ll relish in the memories and we’ll be back in Nashville next year. 

A huge thank you to GTIA on Location for capturing the best of FLOW. 

Drop the mic 

Just like we end every week with Open Mic, we ended our third annual FLOW with Rewst Community Open Mic — Live, Loud, & Unfiltered. 

Aharon took the stage one last time to reflect on the moments that defined FLOW 2026, and delivered a fresh rant or two. Then we crowned our Challenge Coin winner: Chris Taylor. They took the stage and showed how they cracked it. You can also read their write-up on the whole thing here. 

Then live demos. No scripts. No safety nets. Real automations built by the MSP Community, shown exactly as they were meant to be. Raw, ambitious, and possibly held together by hope and caffeine. 

Come for the celebration. Stay for the chaos. Leave part of the Community. 

We'll see you next year

See you at the next FLOW in Nashville, June 15 - 17, 2027. Register early for peak discounts — and keep an eye on what’s next in automation.  

If you missed FLOW or want to go deeper on what you heard, we're covering it in a new three-part live series for Rewst customers.

Register once for all three sessions: The future of MSP automation.