The 2026 State of MSP Automation: Bridging the Automation Divide

Thursday, May 14, 2026 | 2:00 PM - 3:00 PM ET

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Rewst surveyed 300 MSP professionals across North America, EMEA, and APAC — customers and non-customers alike — on all things automation, AI, and the impact they have on their MSPs. The results are out. And they're worth talking about. 

95% of the industry agrees automation isn't optional. 97% plan to do more of it this year. And yet most MSPs are stuck in the middle — past the early wins, not yet scaling, watching a divide form between the businesses running better and the ones still depending on the right person being in the right place at the right time. The gap isn't budget. It isn't buy-in. It's expertise, execution, and what role AI plays once the easy stuff is done. 

Join Aharon Chernin (CEO, Rewst), Frank Price (CPO, Rewst), and Jennifer Roy (CEO, Nucleus) to dig into what the report actually found — where automation is delivering, where it's stalling, and what the MSPs on the right side of the Automation Divide are doing differently. If you haven't read it yet, this is a good place to start. If you have, bring your questions. 

What you'll walk away with

  • The key findings from the 2026 State of MSP Automation — unpacked by the people living and breathing this every day.
  • A clear picture of why the gap between MSPs isn't about budget or buy-in.
  • Data on what separates the MSPs scaling automation from those still stuck in the middle.
  • Practical context on what the MSPs on the right side of the Automation Divide are doing differently.

aharon-chernin-new2

Aharon Chernin

Founder & CEO, Rewst

Frank Price

Frank Price

CPO, Rewst

Jennifer Roy

Jennifer Roy

CEO, Nucleus Networks

Meet the speakers

In this session Rewst Founder and CEO, Aharon Chernin is joined by Rewst, Chief Product Officer, Frank Price to go through the findings of the State of Automation report 2026. Together, they are joined by Nucleus Networks CEO, Jennifer Roy, a leading Canadian MSP based of our Vancouver. 

Report-Mockup

Still need to read the report?

Get a copy of the 2026 State of Automation report and see what we'll be chatting about on May 14.